(Greater Sudbury, ON) – The Basketball Super League (BSL) is proud to announce a new partnership with BioSteel Sports Inc., naming BioSteel the Official Hydration Partner of the League.
Through this partnership, BioSteel will provide clean, trusted hydration and nutrition products to support BSL athletes throughout the regular season and playoffs. BioSteel products will be integrated across league and team environments, helping athletes optimize performance and recovery at every stage of competition.
As part of the agreement, the Basketball Super League will also adopt the BioSteel Teams App as its official league-wide team management platform. The app, which is free to download, will be used by teams across the league to support communication, scheduling, attendance tracking, and overall organization, enhancing day-to-day team operations.
“We’re proud to partner with a brand like BioSteel, whose impact on young athletes across Canada and North America has been evident since its inception,” said David Magley, President of the Basketball Super League. “Their commitment to supporting athlete performance and development aligns closely with our values, and we’re confident this marks the beginning of a long and successful partnership.”
BioSteel Owner Dan Crosby emphasized the shared focus on athlete support.
“Partnering with the Basketball Super League gives us the opportunity to support athletes beyond just what’s in the bottle,” said Dan Crosby, Owner of BioSteel. “From providing clean hydration on game day to helping teams manage and prepare through the BioSteel Teams App, this partnership reflects our focus on giving athletes the tools they need to perform, recover, and compete at a high level.”
Founded in 2009, BioSteel is a leading sports nutrition company dedicated to creating clean, high-quality hydration and performance products trusted by professional athletes, teams, and active individuals worldwide. BioSteel products are made without artificial colours, flavours, or preservatives and are NSF Certified for Sport.
